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Dyson's Theory of Innovation provides a framework for understanding how radical innovations emerge and gain traction within established industries, highlighting the dynamics of technological substitution and organizational inertia.

A development strategy is a comprehensive, long-term plan designed by an organization to achieve its growth objectives. It encompasses various initiatives, resource allocations, and market approaches aimed at enhancing the company's competitive position and overall value.

A direct distribution channel allows businesses to sell products or services directly to consumers without intermediaries, offering greater control and potentially higher profits.

Decision bias refers to a systematic pattern of deviation from norm or rationality in judgment, which can lead to perceptually distorted reality and inaccurate conclusions. These biases are often unconscious and can affect individuals, groups, and organizations, influencing choices in both personal and professional contexts.

The Driver Strategy Framework is a strategic management tool used to identify, analyze, and prioritize the key internal and external factors (drivers) that influence an organization's performance and competitive position, guiding the development of effective strategic initiatives.

Deep Tech refers to companies and innovations rooted in significant scientific or engineering breakthroughs. These are not incremental improvements but rather fundamental advancements that address major societal challenges or create entirely new markets.